I thought it would be interesting to catalog the growth or otherwise in the number of visitors and search impressions over the first 3 months after a brand new website first appears on Google.
This is easily done using Google Webmaster Tools.
I conducted the study on a brand new site that had been developed from scratch to target very specific SEO content. The content itself was quite simple, but added to regularly – once amalgamated together it forms a useful resource for interested parties.
Other than a couple of links as way of introduction to the new site, I performed no link building.
The intention was to see whether after 3 months, the often discussed Google sandbox effect, was removed from the new website and to see any difference in ranking and visitor growth from that point.
Here is a graph showing the results:
There appears to be very limited and slow growth as the content of the website increases. I’ll post back in another month to see how it has progressed since.
